Privacy Policy
Effective Date: 01/01/2024
Last Updated: 01/12/2025
This Privacy Policy explains how Marketing Space DOO (“we”, “us”, “our”, “Marketing Space”) collects, uses, stores, and protects your personal data when you visit our website, submit forms, download resources, participate in lead generation campaigns (including LinkedIn Lead Gen Ads), or work with us as a client.
We operate internationally and work with individuals and businesses across the European Union, United Kingdom, United States, Canada, and other regions. We comply with the EU GDPR, UK GDPR, PIPEDA (Canada), and applicable requirements of the CCPA/CPRA (California).
If you do not agree with this Policy, please discontinue use of our website.
1. Who We Are (Data Controller)
53, Maditeranska str, Budva, Montenegro
Email: info@marketingspace.pro
Marketing Space DOO is the data controller responsible for the personal data we collect and process through our website, marketing activities, and client engagements.
2. What Data We Collect
We collect personal and business information in the following categories:
a) Information You Provide DirectlyWhen submitting website forms, booking a consultation, downloading resources, or communicating with us:
  • Name
  • Email address
  • Company name
  • Role or job title
  • LinkedIn profile
  • Information you share in messages, questionnaires, or consultation forms
b) Data Collected AutomaticallyWhen you visit our website:
  • IP address
  • Browser type and version
  • Device identifiers
  • Pages visited
  • Time and date of visits
  • Clicks, scrolls, and on-page actions
  • Cookie identifiers and tracking pixels
  • Referring source (e.g., LinkedIn, Google Search, an ad campaign)
This data is collected via:
  • Google Analytics 4
  • Google Tag Manager
  • LinkedIn Insight Tag
  • Meta Pixel
  • Cookies and similar tracking technologies
c) Advertising & Lead Generation DataFrom LinkedIn Lead Gen campaigns and other ad platforms:
  • Name
  • Email
  • LinkedIn profile
  • Company
  • Role
  • User segments, campaign interactions, form responses
d) Client Project DataFor paid consulting or advisory engagements, we may process:
  • PDFs, pitch decks, GTM documents, market research
  • Business, financial, or strategy materials
  • Files and structured data you upload or share
Storage location: Google Drive
We do not access or store sensitive personal data unless explicitly required and agreed.
3. Purpose of Processing (Why We Use Your Data)
We use your personal data to:
  • Provide ServicesRespond to inquiries
  • Deliver marketing and GTM consulting
  • Share resources, templates, and materials
  • Marketing & Lead GenerationRun advertising campaigns on LinkedIn, Meta, Google
  • Deliver targeted ads based on website behavior
  • Build look-alike audiences (where permitted)
  • Track campaign performance and conversions
  • Website FunctionalityMaintain and improve user experience
  • Analyze website performance
  • Identify usability issues and optimize content
  • Business OperationsManage client projects
  • Maintain communication records
  • Perform administrative and financial operations
  • Comply with legal obligations
We do not sell personal data.
4. Legal Basis for Processing (GDPR & UK GDPR)
We process your data under the following lawful bases:
Contractual necessityTo deliver services you request.
Legitimate interestTo:
  • Run lead generation
  • Improve site functionality
  • Conduct analytics
  • Promote our services
ConsentFor:
  • Cookie-based tracking (via consent banner)
  • Subscribing to newsletters
  • Marketing communications
Legal obligationFor record-keeping, tax, or compliance.
5. Cookies & Tracking Technologies
We use cookies and similar tools to improve site performance and run analytics.
Tools include:
  • Google Analytics 4
  • Google Tag Manager
  • LinkedIn Insight Tag
  • Meta Pixel
You can control cookie preferences via browser settings or our cookie banner.
6. Email Marketing
We send newsletters, updates, and educational materials to users who opt in.
You can unsubscribe at any time using the link provided in every email.
7. How We Share Your Data
We may share your information with:
  • Service ProvidersTilda (website hosting)
  • Google Analytics / Google Cloud
  • LinkedIn (ads & retargeting)
  • Meta / Facebook (ads & retargeting)
  • Email newsletter provider (Mailchimp, ConvertKit, or tool used)
  • Client Project ToolsGoogle Drive
These providers are bound by privacy and data protection commitments.
We do not sell personal data to third parties.
8. International Data Transfers
We operate globally. Your data may be transferred to:
  • The European Union
  • The United States
  • The United Kingdom
  • Canada
  • Other jurisdictions where our service providers operate
Transfers are protected by:
  • Standard Contractual Clauses (SCCs)
  • Data Processing Agreements (DPAs)
  • Equivalent safeguards where required
9. Data Retention
We retain data for as long as necessary to fulfill the purpose for which it was collected.
General retention periods:
  • Website analytics data: 12–26 months
  • Lead generation data: 24–36 months
  • Client project files: duration of engagement + 3 years
  • Email marketing data: until you unsubscribe
  • Accounting/legal records: 5–10 years (as required)
10. Security Measures
We use technical and organizational measures to protect your personal data, including:
  • HTTPS encryption
  • Secure password and access controls
  • Two-factor authentication on internal accounts
  • Access restricted to essential personnel only
  • Use of reputable, GDPR-compliant cloud platforms
  • However, no online system is 100% secure and we cannot guarantee absolute protection.
11. Your Rights (EU/UK GDPR)
You have the right to:
  • Access your data
  • Correct inaccurate information
  • Request deletion (“right to be forgotten”)
  • Request data portability
  • Restrict processing
  • Object to direct marketing
  • Withdraw consent at any time
  • Contact us at info@marketingspace.pro to exercise your rights.
12. Your Rights (California CCPA/CPRA)
California residents may:
  • Request disclosure of personal data collected
  • Request deletion
  • Opt-out of tracking for targeted advertising
  • Not be discriminated against for exercising privacy rights
  • Marketing Space DOO does not sell or share personal data under CCPA definitions.
13. PIPEDA (Canada)
For Canadian users, we follow PIPEDA principles:
  • Accuracy
  • Accountability
  • Limiting use
  • Safeguards
  • Openness
  • Access & correction rights
  • You may request access to your data at info@marketingspace.pro.
14. Children’s Data
Our services are not directed to children under 16.
We do not knowingly collect data from minors.
15. Changes to This Policy
We may update this Privacy Policy at any time.
The “Last Updated” date will always be shown at the top of the page.
16. Contact Us
For privacy questions or requests, contact:
Marketing Space DOO
Email: info@marketingspace.pro
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